In case you missed them the first time:


With my younger brother after his first marathon.  Enjoyed watching his proud marathon shuffle!

Reflections from a Marathon Pace Group Leader

          I crossed the finish line in 4:59:14.  By simple time standards it was my slowest road marathon in 5 years. But other than when I completed my first marathon in 2009, it is among the most fulfilling.  I helped lead the 5 hour pace group for the 2015 Mercedes Marathon. […]

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I’m back baby! Brooks Launch 2 Review

  (If you haven’t already, please “like” the blog’s Facebook page.) If you’ve ever run in the Brooks Launch and liked it, then you get it.  And you know the lore of the Launch. The Brooks Launch was introduced in Fall 2009 to pretty great reviews.  Pete Larson at Runblogger loved it and made it […]

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Running Shoe Brand Tag Survey: Salomon

Few brands are so solidly identified with trail running as Salomon.  As you can see from the responses this holds true here, too.  Not only do you see trail specific responses, you also see brand identification with its highest profile Athlete, Killian Jornet.  Other responses are more mysterious.  Florida?   Just a reminder, if you […]

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Saucony Ride 7

Shoe Review: Saucony Ride 7

There was a time when I knew my shoe.  Without doubt or equivocation I could tell you exactly what I wore and how long I’d been running in it.  I was a Brooks Ghost man through thick and thin. It took a lot to get there  I started out as a much heavier dude in […]

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Nike tags

Running Shoe Brand Tag Survey: Nike

Few brands elicit responses such as the giant that is Nike. Whether the unabashed fan boy to the skeptical critic of seemingly unlimited marketing budgets, runners don’t hold back when it comes to this brand.  Responses to Nike ran the spectrum from love to loathing. Remember the larger the word the more often that response […]

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First Time 100-milers Reflect (pt 1 of 5)

It takes a special kind of crazy to sign up for your first 100 miler.  Some folks run one and then move on to other things after getting their buckle.  For others, though, it can be the beginning of a love/hate relationship with the distance.  At any rate 100-milers are at once inspirational and enigmatic. […]

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brooks tags

Running Shoe Brand Tag Survey Results: Brooks Running

A couple of months ago, I posted links to a running shoe brad tag survey I created.  I was inspired to do this after listening to a design podcast that discussed a huge survey done on brand tagging in general that later spawned a website that allows you to participate yourself: Here is the word […]

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Five Questions: Sage Canaday

  First things:  I have created a facebook page for the blog.  Please click “Like.”  Thanks!   Sage Canady has an awesome story.  He ran college at Cornell, joined the Hansons-Brooks distance team and qualified for the Olympic Trials a couple of times.  From 2009 to 2012, he ran road races under the Brooks-Hansons banner. […]

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Dear Clif Bar

An Open Letter to Clif Bar Dear Clif Bar, Recently I read that you dismissed 5 longtime athlete employees for undertaking risky behavior in their outdoor endeavors. I understand all sides here. I get it. You can’t condone climbers taking deadly risks while they can’t stop being the climbers that made them renown. This is […]

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Y’all Connect 2014: A Social Media Neophyte Attends a Social Media Conference

There’s a room full of people at the main ballroom at the Harbert Center in Birmingham, Alabama on a warm June Friday morning and I’m more than a little intimidated. Professionals with a clue mingled with each other and ate from the breakfast buffet in advance of the opening session of the 2014 version of […]

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A visit to the F.A.R.M.

  I’ve done a lot over the past few weeks.  Starting in late September, I raced the Birmingham Stage Race, hopped a plane and ran a half marathon in California, returned and two weeks later ran the Crusher Ridge 42K, then less than a week later I paced a friend at the Pinhoti 100, running […]

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